What we value

Just over 50 years ago, a young couple revolutionized the retail business with an equal investment to open a store that became a collection of iconic brands loved by millions around the world. Together, Doris and Don Fisher forged the values that we live and breathe today.

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group of women smiling

Equality & Belonging

An Open to All mindset drives every aspect of our business. When we include and respect people from all walks of life, we create a better, stronger company and a better, stronger world.

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Gender equality & empowerment

Equality is woven into the fabric of our culture because it’s the way the world should function. We are proud to be the first Fortune 500 company to announce equal pay for equal work.

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We believe strongly that we can create amazing products and experiences for our customers while also ensuring we create opportunity and a healthy environment for our customers, employees, and the people in our supply chain. 

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